Xiaowen Xu

Graduate Student, Communication (Affiliate)

Research Overview

My general interest is media effects of new communication technology. I am especially interested in how new technology and social media could influence people’s health attitudes and behaviors, especially based on social influence. I would also like to investigate how emotions add to this process. My previous research mostly resided in persuasion/ health intervention in different contexts.


2012-2014 M.A., Communication, Michigan State University

2010-2011 M.A., East Asian Studies, Columbia University

2006-2010 B.A., Journalism, Tsinghua University (China)

Featured Publications

X. Xu, X. Zhu, & M. Bresnahan (2015, December). Fighting Back: Innercity Community Responses to Nutritional Stigma. Paper to be presented at the 101st annual conference of the National Communication Association (NCA), Las Vegas, NV.

X. Xu (2012, May), “Internet Facilitated Civic Engagement in China’s Context: A Case Study of the Internet Event of Wenzhou High-speed Train Accident”. Paper presented at the 65th Annual Conference of World Association of Public Opinion Research (WAPOR), Hong Kong, China

P. Zheng & X. Xu (2011), Acculturation Strategies of Chinese Mainland Students in Hong Kong: Illustrated by the Example of Hong Kong University, Youth Studies, no.5, Guangdong, China

Contact Information
Mailing AddressDepartment of Communication
Arjona Building, 2nd Floor
337 Mansfield Rd, Unit 1259
Storrs, CT 06269