David Atkin, PhD

Professor, Communication (Affiliate)

Research Overview

Dr. Atkin’s research interests include the uses and effects of new media – including a current project investigating uses of the Internet for health information. In 1999, Dr. Atkin received the Kreighbaum Under 40 Award, recognizing the field’s top junior journal scholar, and in 2000, he received a University Distinguished Scholar Award. He has taught courses on communication and campaigns, in addition to doing research on the diffusion of new media technologies. He has worked on research grants and contracts supported by the Ameritech Foundation, Cleveland State University, Crowell and Moring Attorneys at Law, the National Association of Broadcasters, Northern Telecom University Interaction Program and the U.S. Departments of Agriculture and Education. Dr. Atkin also serves on the editorial boards of Journal of Broadcasting & Electronic Media and Journalism & Mass Communication Quarterly & the American Journal of Media Psychology.


Ph.D., Michigan State University, 1988 (mass media)

M.A., Michigan State University, 1986 (telecommunication)

A.B., University of California-Berkeley, 1983 (mass communication

Recent Publications

Contact Information
Mailing AddressDepartment of Communication
850 Bolton Road, Unit 1085
Storrs, CT 06269-1085
Office LocationPhillips Communication Sciences Building